Department of Marketing & Entrepreneurship

Academic Programs

Undergraduate Marketing & Sales

Topics covered in Marketing (MARK) courses include how to conduct market research and analyze buyers, how to price goods and services, how to sell, how to advertise and promote, and how to develop a marketing plan.
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Undergraduate Entrepreneurship

Bauer's undergraduate entrepreneurship program has been consistently ranked among the top three in the nation.
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Master of Science in Marketing

The goal of the Master of Science in Marketing program is to provide graduates with skills that allow them to effectively market goods and services and advance their careers and businesses.
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MBA

The Bauer MBA program at University of Houston is truly a powerful choice. UH Bauer MBA programs offers a real-world educational platform taught by notable business leaders.
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Doctoral

The marketing faculty views our doctoral program as an essential part of the intellectual community.
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