Undergraduate
BBA in Marketing
A Solid Foundation for a Career in Marketing
Topics covered in Marketing (MARK) courses include how to conduct market research and analyze buyers, how to price goods and services, how to sell, how to advertise and promote, and how to develop a marketing plan.
There are several different interest areas in Marketing that students can choose from and are appropriate for students who plan careers in these areas of Marketing.
- Selling and sales management
- Retailing
- Market research and analysis
- Marketing communications
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- Declare Marketing Major
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Undergraduate Business Programs
ELASP for Transfers Spring 2021 Application
Application is Closed.
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Questions about ELASP:
elasp@bauer.uh.edu
Emerging Leaders Academic Success Program
C. T. Bauer College of Business
University of Houston
334 Melcher Hall Room 262
Houston, TX 77204-6021
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Contact Us
Undergraduate
Business Programs
334 Melcher Hall, Room 262
Houston, TX 77204-6021
Email: bba@uh.edu
