Bauer faculty are thought leaders. Thought leadership is often about becoming the "go-to" resource in a field of expertise.
In this edition of the newsletter, we present insights by faculty that provoke us to think more deeply about a subject that we are all familiar with, but that they are experts on. You will read the first set in a series of articles by our faculty regarding the Future of Retailing.
I hope you will make Bauer your "go-to" for cutting edge business insights!
Dr. Vanessa Patrick
Associate Dean of Research
Bauer Professor of Marketing
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