Seungmin Nam
PhD Student
Bio
Seungmin, a PhD student at the University of Houston's Bauer College of Business, specializes in Consumer Behavior research. With a background in Cognitive Psychology/Neuroscience from Korea University, her research blends psychology and marketing to explore consumer behavior. Her published work includes studies on AI-generated art and 3D object perception. Before starting her PhD journey, she continued research by participating in a collaborative project with Amorepacific, a cosmetics company in South Korea, contributing to innovative psychological care solutions using brainwave analysis. Her ongoing research focuses on brand perception, aesthetics, and how AI technology influences consumer decision-making in marketing contexts.
Research Interests
- Brand Perception
- Aesthetics
- AI Technology
Publications
- Nam, S., & Kim, C. Y. (2022). The Influence of Creator Information on Preference for Artificial Intelligence-and Human-generated Artworks. Science of Emotion and Sensibility, 25(3), 107-116.
- Song, J., Shin, H., Park, M., Nam, S., & Kim, C. Y. (2022). Complex shapes are bluish, darker, and more saturated; Shape-color correspondence in 3D object perception. Frontiers in Psychology, 13, 854574.
Contact Info
- Phone:
- Email:
- snam6@CougarNet.uh.edu
- Room:
- MH 375M
- Website:
- No Web Site Currently
Education
2020 M.S. in Psychology (Behavioral Cognitive Neuroscience), Korea University
2017 B.S. in Information and Mathematics, Korea University