Office of Executive Development

What They're Saying

"While I thought I had a basic knowledge of SEO, this class took it to the next level. We covered strategic and technical tasks, and by the end of the class, I had a long list of action items to take back to my team. The instructors even helped me work through some real-life challenges I had been experiencing in my day-to-day work."

- Alison Sutton, Web Content & Social Media Manager, Vinson & Elkins LLP

“The willingness and ability of the team of professors and staff to assist us in building a relevant case study matching our business was key to our success. The presenters were truly engaged in helping to get our team to look at our business from the lens of the investors.”

– Mark Esselman, Senior Vice President of Global Human Resources, Buckeye GP LLC

"After searching for SEO/PPC seminars and workshops online, I was disheartened by the prices and the distance I’d have to travel (increasing the prices even more) just to get a three-day course. When I learned about the Bauer marketing courses for professionals, I was so excited! Not only were they so much more affordable than others I’d seen – they took place right here in Houston. I am so grateful my boss invested in these courses, and I am sure the ROI from what I learned will be more than enough.

Google Analytics and AdWords were such a mystery to me before. I poked around a few online videos to teach myself, but that’s just not how I learn technical skills. I almost always need a hands-on or lecture setting to absorb the information in a meaningful way. I got both lecture and hands-on education during these courses. It was wonderful being able to stop and ask questions before moving on to the next step in the AdWords process. The instructors clarified concepts that were so scary before I walked into the classroom. They even provided direct feedback on mine and the other attendees’ specific company’s situations. They were very patient with questions and used a ton of real-life examples. That plus the hands-on actually working through setting up an AdWords campaign was so beneficial. I’m so glad I attended these courses and would take others they offer in a heartbeat."

- Katy Manning, Director of Communications, The Joy School