Encouraging Entrepreneurship

Wolffest Features Pop-up Restaurants, Merchandise on March 28-30

Published on March 27, 2023

Photo: Wolffest Features Pop-up Restaurants, Merchandise on March 28-30

Undergraduate entrepreneurship students from the C. T. Bauer College of Business have been working for months to put on Wolffest, a three-day competition that combines food, merchandise, games, and more March 28-30 on the University of Houston campus in Butler Plaza.

The annual event, hosted by students from the Cyvia and Melvyn Wolff Center for Entrepreneurship, fosters a healthy business tournament that allows students to apply classroom skills by managing a pop-up business on campus. Teams are responsible for creating a business plan, contacting and networking with vendors, along with evaluating each team’s performance.

“Wolffest is designed to give students and teams complete autonomy,” said Hemanshu Mirchandani, a student who is serving as CEO for the team Doughboys & Co. “Much like starting a business, the event does a great job preparing us for the ups and downs of entrepreneurship. In addition, I love the aspect of creating a team culture from the ground up and helping each other group throughout the process.”

The event serves as the largest fundraising event for Wolff Center student scholarships, raising more than $250,000 in food sales and donations in previous years.

To see the event in action, follow the Bauer College Instagram (@UHBauerCollege) for daily updates and a wrap-up at the end of the week.

To see photos from the event, visit UH Bauer College of Business on Facebook.

Meet the Teams

Backyard Wolves

Students: Randy Holt, Nathaniel Smith, Keely McEnery, Elesa Channell, Aidan Stimson, Alim Maknojia, Gillian Fisher and Fernanda Ruelas

Bahama Buck’s
Fajita Pete’s
Popfancy Pops
Raising Cane’s
Sweet Dreams DreamPies
Weenie Wagon

Food 4 Thought

Students: Elizabeth Reed, Gisselle Arajo, Rei Yu, Sameer Huda, Jazmin Davila, Argentina Guerra and Dara Santiago

Aguas Frescas
BBQ Sandwiches
Fried Oreos
Funnel Cakes
Loaded BBQ Baked Potatoes
Street Tacos


Students: Thuong Nguyen, Ceciley Brinn, Kristi Tran, Fernanda Diaz, Julie Miller, Aarya Patel, Bennett Mainini and Xavier Esquivel

Baan Thai Cuisine
Red Bull
New Era Thrift
Tea Cup
Tim Horton’s


Students: Joshua Vergara, Zoey Barker, Miguel Alvarez, Arianna Chavarría, Priscilla Becerril and Jeanette Lam

Chicano BBQ
Cosmic Ice Cream
QI Sweets

Doughboys and Co.

Students: Hemanshu Mirchandani, Robert Lyon, Lee Ecat, Erik Cisneros, Amal Momin, Michael Talley, Tu Pham and Nicolas Einarsson

Cascabel Vegan Restaurant
Doughboys Original Burgers
Filli Café

Wolff Island

Students: Edgar Crispin, Jocelyn Benitez, Shazi Jhaver, Raj Ganesan, Alvaro Torres, Omar Kanaan and Terrance Sowell

Hibachi Bros
Loco Bites
Paleteria El Pibe
Treats of Mexico
YoYo’s Hot Dog

The Crucible

Students: Randy Alquiza, Kimberly Santos, Quindon Jefferson-Bowers, Nuan Nguyen, Gabi Rojas, Abhishek Sambaraj and Jayli Samnaneveth

R&B Tea
Sunny Sky
Tom N Toms Coffee

The WolffDen

Students: Nicky Carroll, Raj Patel, Pedro Ruiz, Ai-Ling Kuon, Billy Talbert, Diana Rogel Aparicio and Valle Kauniste

Crawfish Shack