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To make an impact in the world of ideas, students and communities through our innovative sales research and education, creating opportunities for career and personal success.
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Embracing AI
At Bauer College, several faculty members including PES Senior Professor of Practice Amy Vandaveer Novak have embraced the potential of AI, integrating it into their courses not only as a technical tool, but also as a topic for critical and ethical discussion.
Stand Out Student
On paper, Jaime Cruz seems like a typical Bauer College undergrad: He’s a first-generation student from a small town in Texas, and on Mondays and Wednesdays, he wears one of those iconic blue blazers from the Program for Excellence in Selling (PES).
Play It Forward
Building a business is like building a toy castle. It may look like a mess of multi-colored blocks scattered across the floor, but a dreamer sees something so much more. Slowly but surely, the blocks are assembled one by one, taking shape into something grand.